Cover image of the case
LiveCase

Horizon Ventures | Innovation Accelerator

Duration: ~3hOrganization: LiveCaseRequires: Web browser

The Horizon Ventures LiveCase simulation offers students a unique experience to launch and grow disruptive projects by simulating the pressure and intensity of a real-life innovation accelerator.

What’s included

  • Interactive case
  • Assessment included

    Evaluate participants’ decisions and reasoning, beyond AI-generated answers.

  • Educator dashboard

    Follow participant progress and review results.

  • Educator resources

    Teaching notes · Teaching materials require educator access.

  • Works on:

    Desktop, mobile, tablets

Overview

The Horizon Ventures LiveCase simulation offers students a unique experience to launch and grow disruptive projects by simulating the pressure and intensity of a real-life innovation accelerator. Students play the role of venture project team members accepted into the prestigious Horizon Ventures accelerator program. After selecting one of ten available industries or bringing their own idea or challenge to resolve, students must craft customer experience flows, create a differentiated value proposition, develop a sustainable business model, and deliver a memorable pitch to investors.

The simulation is structured in seasons, divided into episodes, where students complete a series of tasks pertaining to the learning objectives. The first season focuses on value proposition, minimum viable products, business model design and culminates in a simulated pitch to investors. The Horizon Ventures LiveCase simulation allows Educators to teach innovation and entrepreneurship theory and practice in a highly engaging format. Designed for undergraduate, MBA, and Executive Education programs, it can be taught individually or in teams, in-person, or online. It includes a comprehensive Teaching Note and a variety of supplemental educator resources. Horizon Ventures was authored by INSEAD Adjunct Professor of Entrepreneurship Antoine Duvauchelle.

Learning objectives

  1. How to craft customer experience flows.
  2. How to build a differentiated value proposition to delight customers.
  3. How to develop a sustainable business model for value creation and capture.
  4. How to think and act like an entrepreneur.
  5. How to deliver a dynamic, high-impact pitch.

About the authors

Written by the LiveCase Studio and Antoine Duvauchelle

Content

S1 Season 1

E1: Welcome!

Introducing you to the Horizon Ventures LiveCase

E2: Define Your Value Proposition

Solve real problems for real people

E3: Test Your Hypothesis

Experiment and adapt

E4: Design Your Business Model

Attract customers and generate profits

E5: Prepare and Deliver Your Pitch

Secure investment

E6: It's a Wrap!

Farewell from Horizon Ventures - and feedback survey

How to run a LiveCase and what it is, in one

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The participant experience

NO VIDEO

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